Friday, February 16, 2007

idea to combine retail and the Internet

I think when people go to a store such as Rite Aid or CVS---what used to be called a drugstore but I can't even think what it would be called now, convenience store does not seem correct---they should be able to order items within a certain range of categories from the Internet.

The person making the order would have to identify himself or herself by name and show the driver's license to verify identity. However, the person would not be legally responsible for picking up the ordered item once it came and, if he or she did not buy it---the person would not be responsible for paying for the item.

Rather, the store would notify the person by e-mail that the item had arrived, hold it for one week, and then put it up for general sale. Anyone who feel to pick up an item however, or failed to pick up a certain number of items, say maybe three, would lose their ability to order new items.

There are number of purposes contained in this idea. one is an easier and less expensive way to order from the Internet, since a company like Rite Aid would be able to set up some bundled, lower-cost method of shipping. Even more important, however, would be the idea of Rite Aid getting new ideas for products to stock.

In fact, the whole idea of the store would change and become more flexible. In fact, this store would be halfway into the Internet.

A related idea of mine is that each store of this type should list every item they have on the Internet, along with their current price. It seems to be this would be something they could attain for software alone with no hours contributed from people working in the stores. I say this because stores like Rite Aid, due to their computerized cash registers, pretty much know everything that is in each store and have this information in their company servers. Of course, such information would be accompanied by a disclaimer that the information did not constitute a guarantee that a particular item would be in the store and an acknowledgment that errors could happen. However, I believe errors would be extremely rare.

This system would be particularly useful for people without cars for whom it can really be difficult to throttle round from one store to another looking for a particular item.

The idea

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